Category Archives: Suite 101

Home Alone

Well, it’s 5:30 PM Central time, the Sunday after Thanksgiving, and I’m home alone. The holiday company have left, my wife taking our daughter and son-in-law back to Oklahoma City this afternoon. So I’ll be batching it for a few days.

Time to work on my writing, catching up on what I let go from Tuesday until now. I don’t know that I’ll do a whole lot today. I’ll probably write a second blog post a little later, and possibly I’ll work on and maybe complete an article for Suite101.com. My article on homemade turkey soup has done quite well there lately, helping to sustain my page views at respectable levels through the holidays. My revenue is also up, at the highest level for any month with three days to go in the month. I’m within striking distance of having enough to get a payout this month.

Tonight, though, I may take most of the evening to just relax. I’ll fix a thick turkey sandwich, complete with gravy and dressing, and watch Gladiator, which is supposed to be on one of the cable channels tonight with limited commercial interruptions. While watching that I might get my submittal log up to date, and take notes on a couple of Suite articles. I can multi-task, since I’ve seen Gladiator before.

I also have a new writing gig that I should take the evening studying, but I think I will put that off till tomorrow, and will report about it on this blog sometime later in the week. For now, this will suffice to get me back in the groove.

Back On-Site, and a Writing Lesson Learned

This morning the street superintendent of Centerton called. He needed me at a construction site. He was modifying something I “designed” a year ago and he wanted me to look at it. I put designed in quotes because this wasn’t a rigorous engineering design. A culvert wasn’t draining properly; erosion downstream had exposed a water line; wingwalls obstructed proper flow of water; he was tired of waiting for the highway department to fix it. So he and I met on site and I drew a sketch of what needed to be done. He hired a contractor and had it constructed. It has worked fine.

Well, sort of fine. The erosion control measures worked like a charm, save in one location they didn’t complete. The culvert drains as it should now. But a problem he has noticed since is that the flow entering the culvert, from the east and west and which turn and flows south, don’t work well together. The flow from the west is so much more than from the east that it overwhelms the smaller flow and creates backflow in that direction, over-topping the highway three hundred feet east. He wanted to put in a diversion wall and let the two flows get into the culvert with less co-mingling. I helped them lay it out, and hopefully it will accomplish what he wants.

I say hopefully, because once again this is not rigorous engineering. I get to do that this afternoon as I re-evaluate a flood study and respond to FEMA comments. But this approximate engineering is something I’m not as comfortable with. There’s no way to know if this will work until the next rain storm allows us to watch it in operation–and it needs to be enough rain to have the ditch flow at lest two feet deep. One of these half-inch rainfalls won’t do that. Much better to engineer something that works according to the laws of science and mathematics. Something I can reasonably predict how it is going to perform. Oh well, billable hours are billable hours. I shouldn’t complain.

It’s sort of like the difference of writing for a residual income website and a pay up-front website. On the latter I know exactly what I’m getting for what I have to write. For Suite101 and its residual income payment model, what I get paid is totally dependent on how many ads are clicked, which is somewhat dependent on what subjects I write about. It’s also dependent on how well I optimize the article for search engines. Maybe, over several years, it will amount to more than I would make writing for up-front pay; maybe not.

I’m working on my SEO abilities, but frequently find that butting up against what I consider to be good writing. So far, with one exception insisted on by an editor, I have always come down on the side of good writing. I hope I always will.

Submittals Made

Well, just over half way through November and I’m met my submittal goal for the month. Yesterday morning I completed an article that qualifies for a current Suite101 contest for their writers. Yesterday noon I researched magazines where I could submit some poems. I found close to eighty mags suitable for what I wanted to send. I narrowed it down to two start-up mags. Last night, after writers guild, I completed this research, and decided to submit to Four Branches Press. I selected five poems (the upper limit) and fired off the e-mail before I could change my mind. They don’t pay except in contributor’s copies and a subscription, so this is mainly to get a publishing credit.

At writers guild last night, only four of us attended, and only three had material to share. I brought the first four pages of Father Daughter Day. I had been sharing with them my baseball novel, but no one in the guild except me seems to know the first thing about baseball, so I decided to shift to FDD. Of course, only two of us who attend regularly know anything about poetry, so this might not be best either. Still, although over the years I’ve shared with them two or three poems from the book, I’ve never shared the book from beginning to end. Their comments will be interesting. Last night comments were limited to “very nice.”

Also yesterday I began researching other on-line markets to write for. Right now at Suite101 I’m averaging only $7 per month (though Nov. appears to be higher than that), and I’ve got to make some more money. I went through this before, looking at Examiner.com, and decided I couldn’t commit to that. But maybe there’s another site I can write for. Stay tuned.

Turkey Soup

Since I made my last post, on Wednesday, I’ve had a couple of good days. The arthritis flare-up has waned significantly. That flare-up may have been caused by certain contraband items I ate on Tuesday, which taste wonderful but apparently are not good for my body and which will remain nameless. Wednesday, Thursday, and today I’ve eaten right: no snacks, no sugar, NO CHIPS, no evening snacks, no anything except home-prepared food of reasonable calorie levels, adequate fiber, and lots of taste.

I also walked on my noon hour each day, a little over twenty minutes each day. I’m still trying to figure out what route I should walk and for how long, in the vicinity of our new building. I miss the parking lot with its nine laps to the mile. My weight is down a few pounds since Wednesday; I’m back on track toward reaching my weight loss goals for the year.

At work I found I had excellent powers of concentration. Yesterday and today most of my time went to a street widening project in Bentonville, for which public bids will be received on Thursday next and the final changes must be done my Monday. Today’s work was tedious: going through the utility relocation sheets twice and counting all the pipe, fittings and valves on the water lines. It’s grunt work, normally assigned to a junior level person. Actually, it was done by a junior staffer, and based on bidder questions I was pretty sure it was botched. So I checked it in detail, and sure enough found way too many errors to let it go by. So I took it upon myself to do the material take-off and, hopefully, get it right.

What, you may ask, does this have to do with turkey soup? In the process of having more energy and focus, I wrote three articles for Suite101.com. Two I wrote yesterday, one on an engineering/construction topic and one on stock trading. These were in line with my general strategy of writing articles with “evergreen” content. That is, they will be as applicable to a search on any day of the year. This is as opposed to articles of seasonal interest or current interest (per a news item). So all of my 61 articles at Suite were evergreen. Until today.

I decided to dip a toe into the seasonal article market. I decided to put my expertise with turkey soup as the basis. Each year I render the bones and make soup. It’s almost down to a routine. I don’t use a recipe, just add ingredients according to how I think they will work.

For my article, I used a strategy for trying to coax people to click on ads, whereby my revenue comes. First I checked “turkey soup” in a Google Adsense tool to see what the popular search words were and the amount advertisers are willing to pay for ads associated with those words, and ranked them. I checked the title on the Google sandbox and verified that it would attract appropriate ads. I used the best key word phrases in the title, subtitle, and internal headings. I found four copyright-free, apt photos, and used some more key word phrases as their captions.

But, the other strategy: I did not give a recipe for turkey soup. If I did that (which I could have even though I don’t use a recipe), the reader would be satisfied and not bother to click on an ad. But, if I can convince the reader that it would be a good thing for them to make turkey soup on Thanksgiving, and leave them short of a complete recipe, maybe–just maybe–they will be enticed to click on an ad for a recipe, and I’ll get some revenue.

We’ll see how this strategy works. The article has some good ads attached to it right now, though none specifically for “turkey soup recipes”. The ads change regularly, however, and vary depending upon the IPA of the computer. Right now it ranks on the first page of Google for some of the keyword searches, even in first place for a couple. Oh, it also qualifies for a Suite 101 contest going on right now for writers. Today so far it’s had six page views, which is not bad for an article’s first six hours. Stay tuned.

The bloom has come off the Suite 101 rose

That is, if there ever was a bloom on it. I began writing for Suite101.com for two main reasons: gain some experience with web writing, and help build a writer’s platform. The amount of the payment was never an issue, though of course I wanted to be paid for my writing. Well, I may be doing something wrong, not figuring out how to properly optimize my writing for search engines or something, because payment is a definite problem.

Oh, I’ve been paid. In September I received a payment of $10.27 for revenues accumulated through August. Right now I’m due a payment of $13.16 for revenues accumulated through October. So far in November I’ve accumulated an additional $0.96, which will be paid whenever I reach another $10 accumulated.

I know, I know, some of you are laughing your something-or-other off at those numbers. They’re paltry. They’re sick. They’re minuscule. It makes me wonder why I’ve written and posted 59 articles there, amounting to about 45,000 words, to have earned a measly $24.39. Suite 101 says the usual parameters are: earning $1 to $2 per article per month; earning $2-$3 per 1000 page views. My numbers? $0.12 per article per month; $1.19 per 1000 page views aggregate and $0.57/1000 last seven days.

I don’t know what I’ll do. I don’t like being a quitter. And I didn’t get into it primarily for the money. But good grief, 6/100 of a cent per word? I must be out of my mind to keep doing that. Even if I wrote no more articles, and the ones already up there earned at the same rate as they have for the first third of November, in a year I’d be up to .14 cent per word, and in three years I’d be up to .31 cent per word.

Meanwhile, my page views have begun to tumble, which I reported earlier. I’ll try to attach a graph that shows how the page views have taken a noticeable drop in the last two weeks. Having climbing page views always helped to offset the lack of revenues in terms of giving me an incentive to write. But if now page views are going to tank—well, I’ll have to re-think.

Writing for the Internet: Strange Happenings

After four months of increasing readership of my articles at Suite101.com, about two weeks ago I saw a slight drop. Then last week I had another slight drop. Then Wednesday readership tanked, to about 60 percent of what it had been. This continued on Thursday, and today is shaping up about the same. What is going on?

It’s not a holiday season that people should be away from their computers. Nor have I written articles about seasonal or current events. All of my articles are what they call “evergreen,” that is, not tied to a season of the year, or a holiday, or a current event. They should be as important to people one day as the next. I suppose my history and poetry articles might do better when school is in session, but otherwise they are evergreen.

So what gives? It would appear that Google has changed its search algorithms, to my detriment. Actually, to Suite 101’s detriment, for a number of other writers there have noticed the same thing. My revenues have stayed the same or gone up slightly. Although, Wednesday was average and I don’t know yet about yesterday or today.

I’ll have to watch to see if this is a trend, or a temporary glitch. Let’s hope for the latter.

The Joyous Sound of…Plotters

I arrived at the office this morning, not knowing what to expect as to IT issues. When I left last night: e-mail was down; Internet access was down; our intranet was down; and all copiers and plotters were inaccessible. All the way home, through especially horrendous traffic, I kept thinking this would be a good time to launch my dream magazine, Technophobia.

This morning, I got to work about 7:30 AM after a stop at the bank and the gas station. Rounding the corner and entering the long, narrow corridor to my office, I saw a beautiful sight: an engineering drawing sitting on the out-put tray of a plotter. They must be working! I thought. Then, after getting coffee and completing my short devotional, the joyous sound came: the whine of the back-and-forth of a plotter head, producing a drawing. I about cheered these two sensory experiences.

So I took a chance. Calling up MS Word, I opened my daily diary sheet, chose the printer that’s supposed to be closest to me, and clicked . For five seconds nothing happened, then came the joyous sound: the printer/copier spitting out my document after it’s morning warm-up. Everything’s working; all’s right with the world.

So it’s back to the routines of the last nine years. Only difference is the route to work, and that only for the last mile and a half. I don’t have a key to the office yet (because the electronic entry is not yet installed), so I’ll come in a little later and fight heavier traffic on the commute. Before work I’ll have devotions then check writing web sites. On noon hours I’ll walk and write and eat simple fare at my desk. After work I’ll spend a half-hour or so waiting on traffic to clear by doing something else for writing. Hopefully, in between these, I’ll return to my past love of civil engineering and find meaning in flood plains and drainage ditches and sewer lines and streets, etc. At least I can write about some of those things at Suite101.

A Form of Flattery

That’s what they say about imitation–it’s the sincerest form of flattery. That doesn’t, however, extend to plagiarism and copyright theft. At Suite101.com, several people posted to the writers forum there today to say their articles had been stolen verbatim and posted at http://general-finance.com/. It has happened with at least two articles, possibly a dozen. One of the authors effected found that general-finance didn’t get them directly from Suite, but from another, content-washing site which posted them all with a date one day before they were posted on Suite, making it appear that a dozen different Suite authors stole work from this other site. Yeah, right.

This didn’t affect me, but it did make my get off my lazy cyber-butt and set up a few Google Alerts. This is a tool that helps you spot copyright theft automatically using their powerful search spiders. I set up three alerts: one for my name, and two for phrases in two of my articles. I set them up to report as an event was found. We’ll see what happens. Nothing so far.

I set up one alert for my name. Then I decided to Google my name and see what I get. I do this from time to time, also for my Internet pseudonym, Norman D Gutter. Today I found at least five other David A. Todds: a doctor in California who writes about secretions from nipples; a welder in Texas who makes political contributions to the Republican party; an engineer in Texas; a civil engineer in Oklahoma City–with his own firm; and another I can’t remember right now. Oh, now I remember: someone with a home for sale in Florissant, MO.

Several of the search hits were to my writings, including one that appeared in American Profile magazine, the Sunday newspaper insert that competes with Parade Magazine, in 2004. What I wrote and sent to them was:

America, settled by those who thought freedom more important than comfort, was forged to nationhood through the concept that men can govern themselves, if only they adopt excellent laws, then embrace them.

The best citizen puts ethics before law, law before gain, nation before self.

What they put in the magazine was:

The best citizen puts ethics before law, law before gain, nation before self.

That was close enough I didn’t gripe about it. Now, as I Googled my name, I found this latter statement at a number of places, normally with attribution to me. Here are some of the links:

The News-Sun forums.

WikiAnswers

Yahoo Answers

MaybeNow Answers

Then I decided to do a Google search for a key phrase in my published quote, and found this site in addition. [If you go to the site, you have to scroll down to near the end to see my words, slightly modified.] So, I suppose I should be flattered to think that this young man saw my words, thought enough of them to post them as his own. I guess I’ll let him get away with it for now. After all, I can easily prove they are my words if I ever have to.

Venture Out and Project Explorer

At Suite101.com, I’ve now been posting articles for four months. Posted my 56th article there last night, and have one in mind to whip out today. These average about 750 words each, so that’s about 42,000 words, I figure. That productivity on my novel would have put me more than halfway through.

At Suite we have a forum–a message board–where writers, editors, and administrators interact about Suite, writing in general, and occasionally the competition. Some Suite writer will fairly regularly post something about “Oh, my revenues are so low!” Yet when they say what they’ve earned they are miles and miles ahead of me. I’ll post how low my revenues are and tell them they are actually doing fairly well.

It seems I’ve selected to write in topics that simply don’t generate much ad revenue: civil engineering, American history, poetry. I have a few articles in other topics, but most are in these. After my last post about low revenues, a friend on the board, Donald, presented a challenge to me, himself, and others with low revenue. Break outside of our boxes, he said. Find a new topic to write in. Write one article in it, track what happens for a month, and report weekly to the forum. He called it the “Venture Out and Project Explorer” challenge. Only three of us accepted it.

Searching for other categories/topics to post in, I decided maybe I could do something from my stock trading experience. I’m not trading now, leaving that to my better half to do, but I’ve taken a bunch of training and have traded off and on for five years, and we have a couple of books and other references I can use. Why not? Would articles on stock trading generate ad clicks? I figured it was worth trying.

I selected Bollinger Bands as my first topic in the VO&PE program. This is a technical indicator of the range a stock price is likely to trade in. I did my research in our technical analysis books. I checked Google Adsense to see how many monthly searches were made for that term and how much advertisers are willing to pay for ads for web pages with those key words, and determined both were high enough. I checked the Google Sandbox (don’t ask me how it got that name), and found there were adequate numbers of ads ready to go for that kind of article. So I wrote the article and posted it on Wednesday, Oct 21, 2009.

Now, the statistics that Suite 101 give the writer does not include how much each article earns. We get: daily page views; page views accumulated for three months; daily revenue; accumulated revenue; page views per article; and details on how our articles were access (i.e. a search engine with the search term used, another web page, or Suite internal). So I’ll never know whether my Bollinger Bands article earns a bunch of money or not. But what I can know is that Wednesday I had record page views, and I had a revenue spike to my second highest day so far.

Neither of these is definitive. It could be coincidence that the revenue went up. And the page views were not that much higher than the previous record, and they were down on Thursday. But, if the revenue stays up, maybe–just maybe–I’ve found something I can write on that will generate a little income. If I could earn every day the amount I earned on Wednesday, that would be almost twelve tanks of gas in a year.

And that would be fine.

A Busy Weekend, and I Learned Something

Yes, Friday-Saturday-Sunday was a busy time for me. I stayed late at work on Friday, continuing to work on preparations for our move. I finished culling duplicate materials out of the library on Friday, and began packing some boxes of things I’m sure we won’t need. I’ll continue that today, and hope to get about ten more boxes packed. Friday evening I kind of relaxed, reading in my current book from the pile and a little in a reference book. I went to the computer in the Dungeon and tried to work on a Suite101 article on floodplains, but couldn’t concentrate.

Saturday was busy with things a married bachelor does on the day his wife is due back. Oh, I had kept the house fairly neat while Lynda was gone, but I had too many things out of place or waiting attention. So I folded laundry and put it away; I vacuumed the main traffic areas; I carried newly purchase furniture (book cases and folding tables from CEI) in their places. I went through a week’s worth of accumulated mail while watching college football. I walked to the P.O. to mail something, about 1.3 miles total. And I read when I felt like it or napped when I was tired.

By the end of the day I had accomplished everything I wanted to do, except complete that Suite101 article. I started on it, and had it about 3/4 complete, but bogged down when I needed to research an item needed to complete it. Lynda arrived home about 10:30 PM and remarked how clean the house looked.

Sunday was the usual activities of church, life group, reading, resting, and writing. About 4 PM I decided I needed to finish that article, and went to the FEMA document I had already downloaded, found the info needed, and finished the article. In so doing I came to the conclusion that the main reason I fail to produce as much writing as I’d like to do is the research. I just don’t want to research. I’d rather be writing. That revelation was kind of strange to me, as I thought I really do like to do research. At work I have to research frequently, so why wouldn’t I want to do it for writing?

I have no answers for that, just a new insight into my solitary behavior. Perhaps just knowing this will help me conquer the problem. I have about six articles in mind for working on this week, all of which will require some amount of research. Let’s see how the conqueror performs.